By :
Mark Etinger
A great collection of fine watches is something that is worthy of even the most prestigious museums in the world. The craftsmanship and design inherent in the beauty of brand name fine watches are definitely the stuff of great art. Luxury watches are designed with a great sense of ingenuity. There is tiny hand crafted parts constructed to work together in an organic way. There are fine materials manipulated into gorgeous accessories that can take on different forms as they are combined with different outfits and situations. Among all of these factors it is clear that luxury watches are great pieces of work, no less beautiful than a gorgeous painting, a well crafted melody, or an intricately woven narrative. These are works of art and it turns out that a well designed time piece is that as well.The most well known names in watch design of course are all known for craftsmanship. They intricately arrange handmade parts into a functional and rather beautiful item that is worthy of obsessive attention and analysis. From the folks at Gucci watches to those at Philip Stein watches the focus is always on making the best piece both aesthetically appealing and undeniably functional. These pieces have precision in their movements and perfection in the way they are shaped and constructed. When people walk into a party wearing Gucci watches the attendees tend to take notice. The name has instant cachet thanks to a long history of high quality products in a number of arenas. In all of these areas what the brand is interested in above all creating a unique and inviting experience that expresses a world view of both the design team and the wearer. Of course in any and all forms of art expression is the primary motivation. You want your painting or song to illicit an emotional response. You want people to feel something. At the very least you want people to realize that work went into the piece and it is functionally "nice." With fashion items in general and fine watches in particular of course this is also a significant part of the pursuit.Making accessories that have the qualities of fine art is a great way to better serve customers. Brands of luxury watches understand this implicitly and have chosen to focus much of their attention on creating the best work possible with the charm and aesthetic value one would expect from a favorite painting or a fine film.
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