| By :
Mark Etinger
It really does not take a massive effort to transform a guzzling business into an environmentally friendly one. Going green can be done in steps and most green habits are very easy to incorporate into an everyday schedule and business model. Making the transition relieves you of ethical burdens you may carry. The smaller steps include lessening the use of paper and energy. These two are a few of the simplest to achieve. Wherever possible, go paperless. Encourage the use of social media and email as correspondence. Cut back on physical files by providing USB and external hard drives for employees to store the vital data they need to complete their work. Sign up for direct deposit for employees to cut down the number of checks you print. It saves paper and ink. For the things that require paper, use recyclable materials. You can also double-side documents. The same rule applies to ink cartridges. Send them to be recycled and set your printers to use less ink. Cut back on energy use by turning off computers after work hours have ended. Only use electronics when necessary. For break and utility rooms, buy energy smart appliances. You'd be amazed just how much money you save. Also, buy sustainable products. You can buy refurbished and used materials to save money and lessen your carbon footprint. As for technology, consider signing up with green outsourcing services. Take green web hosting, for example. Running a large number of servers requires a large consumption of energy. However, a green hosting site will use renewable sources. Wind and water energy is far less damaging to the environment than fossil fuels. On top of that, they know exactly how to get the most reliable output using these more advanced technologies. The other benefit to switching to an environmentally friendly office is that you save money. You cut back on waste and by outsourcing for web-related services only pay based on a plan, not the power it requires to run the systems. This means you get low cost hosting from a company that shares in your goal for carbon offset. To stay effective you must communicate this transition to your employees. A group effort will have much more impact. A company can take small steps and gradually increase the goals as they become more comfortable and familiar with green thinking. It also adds an edge in your marketing, showing your consumers and clients that you hold your responsibilities in high regard.
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